The B2B-PR-Agency That Turns Expertise into Influence

Written by Simpatico PR

Posted on 2025-06-12

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When B2B brands want more than media mentions — when they want influence, credibility, and growth — they turn to a specialist: Simpatico PR. This UK-based B2B-PR-agency stands out by transforming complex ideas into compelling narratives that win attention, shape industries, and deliver real business results.

Who Is Simpatico PR?

Simpatico PR is a B2B-PR-agency built for businesses that value expertise, creativity, and long-term impact. With decades of experience in B2B communications, journalism, and marketing, the Simpatico team offers a consultancy-level approach backed by deep industry insight and flawless execution.

The agency is not just about coverage — it's about helping clients grow, lead, and shape their markets through powerful thought leadership and PR strategy.

"We believe great B2B communications requires flair, creativity, and imagination," says the team at Simpatico PR.

What Services Does Simpatico PR Provide?

As a full-service B2B-PR-agency, Simpatico PR delivers a wide array of strategic and tactical services tailored to complex and high-value industries. Here's how they help clients achieve leadership status and marketing momentum:

1. Comms Strategy

Simpatico builds strategic communications plans designed to align with business growth, market positioning, and brand goals. They go beyond tactics to embed PR into the broader marketing ecosystem.

2. Media Relations

From The Grocer to TechCrunch, Simpatico knows how to earn coverage that matters. Their media strategy combines news, expert commentary, and profile-building to secure relevant, authoritative press.

Over 100 media hits in 12 months for SMG in the retail media space

3. Thought Leadership

This is the agency’s specialty. Simpatico PR positions business leaders as industry experts by producing whitepapers, opinion articles, keynote content, and research-led narratives.

Case Study: For Kepler, Simpatico created a mix of events, reports, and PR that won international media briefs

4. Content Creation

Great B2B PR needs great storytelling. Simpatico crafts high-quality content for social, editorial, web, and internal comms. Formats include:

• Whitepapers

• Podcasts

• Articles

• LinkedIn content

• Case studies

5. Speaker Platforms & Awards

They put clients on stage — literally. Simpatico identifies speaking opportunities and enters awards that position clients as best-in-class.

6. Social Media Strategy

Simpatico fuels organic and paid social strategies with strong editorial hooks and thought-led content, particularly on LinkedIn — the platform of choice for B2B audiences.

7. Event PR

From brand launches to international expos, they handle media visibility and storytelling to maximize event impact.

8. International PR Coordination

With global partner reach and in-market experts, Simpatico can coordinate campaigns in key markets including the US, EU, APAC and MENA.

Partners and presence across UK, US, France, Spain, Australia, Singapore, and more.

What Makes Simpatico PR Different?

Senior-Only Model

All team members are senior consultants, meaning clients always engage with experienced professionals who understand the strategic and practical sides of B2B communications.

“We spend the time we need to deliver the very best quality of thought and execution,” says the agency. “We see your success as our success.”

The Book of Ideas©

Simpatico’s proprietary journalistic methodology — “The Book of Ideas” — helps generate ongoing media and social opportunities that feed into broader marketing efforts.

Real Results: Case Studies From a Leading B2B-PR-Agency

Simpatico doesn’t just talk the talk — they walk clients into the spotlight. Examples include:

• SMG Retail Media: 100+ media hits in a year, including industry leadership profiling

• Accenture/Fjord: Raised awareness of digital design as a C-suite performance driver

• Kepler: Multi-country wins powered by insight reports and events

• GroupM OOH: A decade of PR leadership in the evolving outdoor media space

• WHSmith North America: Launch PR and LinkedIn buzz drove over 3.3 million impressions

• Neuro-Insight: Helped grow revenue 35% through strategic thought leadership

What Clients Say

“They helped us maintain a market-leading PR position… Their deep experience means they’ve consistently delivered great results.” — Nicole Lonsdale, Chief Client Officer, GroupM OOH

“They offer the kind of advice and attention to detail that only comes from a senior team.” — Lucinda Kingham, Marketing Director, Mindshare

“They became an integral part of our marketing efforts.” — Georgina O’Grady, SMG

What industries does Simpatico PR serve? Adtech PR to AI

As a specialist B2B-PR-agency, Simpatico is deeply embedded in marketing, technology, and innovation-driven sectors. Their client experience includes:

• AdTech / MarTech

• Media technology

• SaaS and digital platforms

• Retail / DTC / FMCG

• UX / VR / CGI

• Packaging and branding

• Market research

• Customer experience

• Data optimisation

Whether it’s launching a SaaS platform, amplifying M&A value, or making sense of neuroscience tech for marketers, Simpatico PR brings clarity and creativity.

Why Choose Simpatico as Your B2B-PR-Agency?

If your business is ready to scale, build influence, or lead the conversation in your market, Simpatico PR is the B2B-PR-agency to call. Their mix of senior counsel, strategic creativity, and storytelling excellence delivers results that matter — not just media coverage, but growth, credibility, and leadership.

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